Speakeasy Toast Masters - WebsitesA website is your global shop window. For most businesses, a web site is a key investment. It might be one of many things on your to do list but it’s worth doing well.1. Choose Your Text With Search Engines in MindIf you run hire out wedding cars, how many different words and phrases could you customer type into the search engine? Dream Wedding, Perfect Wedding, Vintage Cars. It’s worth making a list of these and ensuring your website pops up in all these searches.2. Your web site reflects you as a business owner and professional.If your web site looks professional, your potential clients will think you’re a professional who has enough clients and enough income to have a site built for you. If potential clients visit your web site and it looks low budget, that’s how they’ll perceive your company. The standard of photographs and graphics on your page is extremely important. One good professional photo is better than an album of poor shots.3. Your web site can mean extra local business.Local clientele often perform searches online and find your web site, encouraging them to walk into your business. If they find your competitors and they look more reputable or solid than you (or if they have a web site and you don’t) you could potentially lose business. Most local towns have a business listing. Google the words “Mallow, Business Listings,” and a variety of directories will appear. Consider if there are any specialist directories that you could provide a direct link to your potential customer base. 4. Your web site can mean global businessYour web site is visible in almost every country around the globe, and that means you expand your potential client base by millions. Weigh up the advantages of creating international custom with the associated costs.Speak Easy Toastmasters at The Hibernian Hotel, Mallow on 19th March at 8.00pm. Rona Coghlan PRO. Further information visit our website at www.speakeasytoastmasters.
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